Currently Browsing: WeWork 3 articles
WeWTFWork*
Nathan Abrams finds something fresh in a new book about the co-working startup, WeWork and its founder Adam Neumann. WeWork was the co-working company started by the charismatic Israeli Adam Neumann which grew into a billion-dollar unicorn. Neumann styled it as a Kabbalistic-infused capitalist kibbutz. I won’t recount the story here because Neumann and WeWork […]
Billion-Dollar Bullshit
Nathan Abrams reviews a new documentary film about Jewish entrepreneur Adam Neumann and his co-working startup, WeWork. The billion-dollar start-up, WeWork, founded by Jewish entrepreneur Adam Neumann, which I wrote about here has been inspiring some interest of late. First, there was a book, then a podcast and now there is a documentary film with another book and even a television series based on […]
The Kabbalist of Co-Working: Adam Neumann, WeWork and the Story of a Capitalist Cult
Nathan Abrams reviews a remarkable book about the spectacular rise and fall of the co-working start-up WeWork and its Jewish founder, Adam Neumann. In 2005, software engineer Brad Neuberg coined the term ‘co-working’. He wanted to find a balance between the grind of office life and the solitude of freelancing but without having to fight […]